:: Journal of the Korean Society of International Agriculture ::

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A Study of the Regional Brand Recognition of Yanbian Cattle in China and the Resulting Effect on Consumers' Purchasing Intention Likelihood

Shuang-yu Hu, Shi-yong Piao, Zhi-run Li, Yu-cong Sun, Xuan-you Jin, Jong-In Lee

Journal of the Korean Society of International Agriculture :: Vol.33 No.1 pp.1-7

DOI:https://doi.org/10.12719/KSIA.2021.33.1.1
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